Learn How Businesses Become Easier for AI to Understand
The AEO Knowledge Hub is the main educational center for Codex AEO. It brings together plain-language guides on Answer Engine Optimization, AI-assisted search, and the signals that may help a business become easier to interpret and reference.
Start with the fundamentals, then explore how AI search works and how businesses prepare for it.
The Four Cornerstone Guides
Read these in order for a solid foundation.
- Guide
What Is AEO?
A plain-language definition of Answer Engine Optimization.
Read more - Guide
How AI Search Works
How AI-assisted search retrieves and generates answers.
Read more - Comparison
SEO vs AEO
How SEO and AEO complement each other.
Read more - Guide
Why Businesses Get Recommended by AI
Signals that may influence AI recommendations.
Read more
Topics the Hub Will Cover
These categories describe the topics the Knowledge Hub is being built around. Category pages are not yet published.
AEO Fundamentals
Core concepts, definitions, and principles.
AI Search
How AI-assisted search retrieves and evaluates information.
SEO and AEO
How search and AI-assisted search work together.
Local AEO
Signals that support local visibility and relevance.
Real Estate AEO
Applied practices for brokers, teams, and agents.
Structured Data
Using schema to reflect visible content clearly.
Entity Optimization
Making a business easy to identify and describe.
Authority Building
Depth, evidence, and credible relationships.
Content Strategy
Planning helpful, question-led content.
AI Visibility and Measurement
Reviewing how a business is represented.
A Sequence That Builds on Itself
- 1
Understand AEO
Learn what AEO is and what it is not.
- 2
Learn how AI search works
See how AI systems retrieve and generate answers.
- 3
Compare SEO and AEO
Understand how the two disciplines fit together.
- 4
Understand recommendation signals
Learn which factors may influence recommendations.
- 5
Evaluate your business
Review clarity, structure, and consistency.
- 6
Build authority over time
Improve content, evidence, and relationships steadily.
Real Estate in the DMV
Codex AEO is initially focused on real estate brokers, teams, and agents across Maryland, Washington, D.C., and Virginia.
Topics Being Developed
Future guides will cover the following topics. No individual titles, dates, or authors have been finalized.
- Google AI Overviews
- Local AEO
- Structured data
- Content relationships
- Entity optimization
- Real estate AEO
- Measurement
Frequently Asked Questions
Ready for a review of your business?
A Free AEO Audit is an educational review of how clearly a business is represented across the signals AI systems rely on.